"We only pay attention to what
is of value to us."
Dr Robert Anthony (Link Daily-Gratitude)
Here's a tip that will help you if you have a business to advertise,
or want to introduce yourself at a networking meeting.
Or you want your kids or your spouse to do something.
You will only get their attention if you address their needs.
Anything you say that starts with I or me is a loser. When you start
with 'you' you're on the right track.
It's so common to start with these:
"My name is.."
"My business is ..."
"What we do is..."
"What I want is..."
Just be aware that when you do, all your listeners have this little
voice inside saying, "so what?" Even your kids and your spouse.
And at that point you've lost your audience. They've stopped
hearing you. So try a different approach.
When you make a request or an announcement, put it in terms of
what's in it for them. What are the good results they can expect?
When people see the benefit they become much more cooperative.
It's a good exercise for you, to see how you can create situations where everyone benefits.
People will say, "Oh you're so persuasive!" And it's true.
If everyone benefits, it's ethical, too. Try it. You'll be grateful you did!
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